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Ulta Beauty: Makeup & Skincare — Addictive makeup and skincare shopping app

Android Beauty Ulta Inc.
4.6 GP
7,828,007+
Google Play

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Description

I’ve been using the Ulta Beauty: Makeup & Skincare app for a couple months now. It’s basically an all-in-one shopping app for all your beauty needs – you can browse makeup, skincare, haircare, and more from tons of brands. The app’s pretty solid if you’re into that kind of thing.

Here’s what you can do: you can shop by category and filter by brand, price, rating, best sellers, and new arrivals. There’s also a cool virtual try-on feature called GLAMlab where you can see what makeup products would look like on your face. And the Skin Analysis tool gives you personalized skincare recommendations, which is super handy.

Look, if you’re a beauty junkie like me, you’ll probably love this app. It’s not perfect – the app can get a bit glitchy sometimes and the rewards program is kinda confusing. But overall it’s a pretty solid shopping experience. Worth checking out if you’re into all things makeup and skincare.

Editor Opinion

So here's my honest take on the Ulta Beauty: Makeup & Skincare app. I've tested a bunch of beauty and shopping apps, and this one's one of the better ones I've used. The interface is clean and easy to navigate, and the virtual try-on and skin analysis features are really cool. And it's not as polished as some of the luxury beauty brand apps, but it gets the job done. The only real downside is that the rewards program can be a bit of a headache to figure out. But if you're a regular Ulta shopper, this app is a no-brainer.

Manya Lyalya
Author Manya Lyalya Editor, Grand Screen

Pros & Cons

Pros

  • Tons of brands and products to browse
  • Virtual try-on and skin analysis tools are super handy
  • Easy to filter and find what you're looking for
  • Rewards program lets you earn points on purchases
  • Free to download and use

Cons

  • Rewards program can be confusing to navigate
  • App can be buggy and glitchy at times
  • Selection is great but can be overwhelming
  • Ads can be a bit annoying if you don't pay

Specifications

Updated 06.10.2025
Category Beauty
Age Rating Everyone
Developer Ulta Inc.
Android Android 9++
Package Name com.ulta

Ratings

91
Google Play
4.6/5
185,214 reviews
Generally Favorable
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User Reviews

Tiph S Oct 15, 2025

Every time I sign into my ultra credit card, it says my password is wrong. I have had to change my password every time I log in. It's almost as...

Mary Mirto Oct 15, 2025

This app no longer works for me. it will not accept my payment with a credit card I've been using on their app for years. I've called customer service and...

J B Oct 15, 2025

06/2025 Unable to log in AGAIN since May. *** Since the last update, unable to "save for later" and my existing saved list is now gone. Freezes up and I...

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